Changelog

Your website chat widget can now hold real conversations with guests on its own. The AI Concierge answers common pre-booking questions — availability, amenities, policies, and the local area — from your listing details, and knows when to capture a lead rather than let an inquiry go cold.

• Answers guest questions instantly, around the clock, with no one on standby

• Collects name, dates, and contact details mid-conversation, turning chats into qualified leads

• Configurable concierge settings so you control its tone and what it can speak to

• Hands off to your inbox the moment a conversation needs a human

Guest loyalty now runs the entire loop inside Yada — guests earn points, get notified automatically when they do, and can redeem those points for rewards. What began as a way to track loyalty is now a complete earn-to-redeem program.

• Points are awarded automatically for qualifying stays and actions

• Guests are notified the moment they earn, keeping them engaged

• Rewards can be redeemed directly from the branded guest portal

• No spreadsheets or manual point-tracking to maintain

Filter-based guest lists can now be edited in place. When you onboard a new property or want to change which listings a list covers, you update the list’s criteria and its membership recalculates automatically — no more deleting and rebuilding from scratch.

• Change a list’s listing scope right from the list detail page

• Membership recomputes instantly to match the new criteria

• Add newly onboarded properties to existing area or segment lists

• Keeps your campaigns and automations pointed at the right audience

Two-way WhatsApp is now fully wired into your notifications. When a guest replies to a WhatsApp message, that reply flows straight into your owner notifications and inbox, so conversations on guests’ favorite channel never go unnoticed.

• Inbound WhatsApp replies trigger owner notifications in real time

• Replies thread into the guest’s conversation in your inbox

• Respond from Yada without switching apps

• Completes the round-trip for WhatsApp Business messaging

Guest reviews are now stored in Yada and factored into the messages it drafts for you. Outreach can reference what a guest actually said and how they rated their stay, making automated and AI-assisted messages feel personal and informed.

• Guest reviews are saved to each contact’s record

• Review content and star rating feed into AI-drafted messages

• Outreach reflects each guest’s real experience, not a generic template

• More relevant messages that read like you remember them

Booking notifications are now precise and de-duplicated. When an opportunity converts into a booking you get a single clear alert, and low-confidence or duplicate notifications are suppressed so your alerts stay meaningful.

• One alert per won booking, even when multiple sources attribute it

• Low-confidence opportunities are held back when the classifier is unsure

• A suppression window prevents duplicate pings for the same booking

• Less noise, so the alerts you do get matter

Your loyalty program now looks like your brand. Guest loyalty pages carry your own logo and colors, and a clear “ways to earn” section shows guests exactly how to accumulate points — turning the portal into an on-brand extension of your guest experience.

• Loyalty pages use your logo and brand colors

• A “ways to earn” section spells out how guests rack up points

• Consistent branding across every guest-facing surface

• A portal guests actually want to return to

Guests who leave a five-star review are now rewarded automatically. When a 5★ review syncs from your PMS, Yada awards loyalty points to that guest once per membership — closing the loop between great reviews and guest retention, with no manual tracking.

• Points awarded automatically on a synced 5★ review

• Granted once per membership to prevent double-counting

• Turns your happiest reviewers into repeat guests

• Zero manual effort to administer

Opportunities that can’t actually be sent now have a home of their own. Opt-outs, suppressions, and low-rated guests are separated into a clear Blocked view instead of cluttering your active queue, so what’s left is genuinely actionable.

• Undeliverable opportunities move to a dedicated Blocked tab

• Covers opt-outs, suppressions, and low ratings

• Each blocked item shows why it can’t send

• Keeps your working queue clean and sendable

Track PMS now connects to Yada. Link your Track account to bring your properties, reservations, and guests into Yada automatically, so your marketing and messaging work from a complete, always-current picture of your portfolio.

• One-time connection to your Track PMS account

• Syncs properties, reservations, and guest contacts

• Keeps guest data current as reservations change

• Adds Track to Yada’s growing list of supported PMSs

You can now buy and send from Canadian phone numbers. Yada handles the local registration and compliance requirements behind the scenes, so Canadian operators and properties can text guests from a local presence.

• Provision Canadian local and toll-free numbers in Yada

• Registration and A2P compliance handled for you

• A local number guests recognize and trust

• The same two-way SMS experience as US numbers

The chat widget has grown into a full guest experience. Instead of just a chat box, it now bundles forms, property and stay information, and conversation into a single guest-facing mini-app embedded on your site.

• Forms, info, and chat unified in one widget

• A richer pre-booking and in-stay touchpoint for guests

• Consistent with your brand and other guest surfaces

• The foundation the AI Concierge builds on

You can now target guests by where they booked. Segment and filter contacts by source — Airbnb, Vrbo, direct, and more — so your campaigns and automations can speak differently to OTA guests and direct bookers.

• Filter and build lists by booking channel

• Separate direct bookers from OTA guests

• Tailor offers and messaging to each source

• Power more relevant campaigns and journeys

Core hospitality numbers now live right in your dashboard. See occupancy and key revenue metrics at a glance, without exporting reports or switching tools, so you can gauge performance the moment you log in.

• Occupancy and core revenue metrics on the dashboard

• No exports or spreadsheets required

• A quick read on how your portfolio is performing

• Context for the marketing decisions you make in Yada

Yada’s plans and pricing have been refreshed. Access to features is now organized around clear subscription tiers, so you can pick the plan that fits your portfolio and unlock capabilities as you grow.

• Refreshed plan structure across the platform

• Feature access aligned to each tier

• Choose the plan that matches your needs

• A simple path to upgrade as you scale

Maintenance and follow-up tasks can now be created straight from guest messages. When a guest reports an issue in a conversation, Yada turns it into a task so nothing slips through the cracks between message and resolution.

• Create a task directly from any guest message

• Capture maintenance and follow-up requests in context

• Keeps the original conversation linked for reference

• Nothing gets lost between inbox and to-do list

The dashboard has been rebuilt to be clearer and calmer. New workspaces get empty-state guidance that points them to the right first steps, and a simplified color system makes the whole interface easier to scan.

• Cleaner layout that’s easier to read at a glance

• Empty-state guidance for brand-new workspaces

• A simplified, more consistent color system

• A friendlier first impression for new users

Text messages now live in your unified inbox. SMS conversations get proper threading and ownership and sit right alongside every other guest channel, so your team works texts the same way they work everything else.

• SMS threads appear in the shared inbox

• Full conversation threading and assignment

• Managed alongside email, WhatsApp, and chat

• One place for every guest conversation

Getting started is now a guided experience. The Yada Wizard walks new workspaces through the setup they need — connecting a PMS, configuring messaging, and more — so teams get configured and sending in far less time.

• Step-by-step guided onboarding

• Covers PMS connection and messaging setup

• Reduces time from sign-up to first send

• Clear progress so nothing is missed

Signal messages are now written in your voice. Yada learns from your real message history to draft outreach that sounds like you, and a global cooldown makes sure guests are never over-messaged across your campaigns.

• Drafts match your tone, learned from past messages

• Outreach feels personal rather than templated

• A global cooldown caps how often any guest is contacted

• Better replies without more manual writing

Yada now supports WhatsApp Business. Connect a WhatsApp Business account through a guided, embedded sign-up and reach guests on the channel many of them prefer — existing WhatsApp accounts can connect too.

• Guided embedded sign-up to connect WhatsApp Business

• Bring an existing WhatsApp account or create one

• Reach guests on their preferred messaging app

• Sits alongside SMS and email in Yada

Design emails visually, with no code required. The drag-and-drop builder lets you compose beautiful campaigns, with a reusable global header and signature so your branding stays consistent across every send.

• Visual, block-based email composition

• Reusable global header and signature

• Editable image alt text for accessibility

• Consistent branding across all campaigns

Build guest journeys that run themselves. Journeys let you create multi-step, automated flows — pre-arrival, post-stay, win-back — that trigger on guest events and send the right message at the right moment without manual work.

• Multi-step automated flows across the guest lifecycle

• Pre-arrival, post-stay, and win-back templates to start from

• Triggered automatically by guest and reservation events

• Set it once and let it run for every guest

Getting compliant for business texting is now a guided flow. Yada walks you through A2P 10DLC registration so your business is verified for high-deliverability SMS, with the paperwork and carrier requirements handled step by step.

• Guided A2P 10DLC brand and campaign registration

• Higher deliverability and fewer carrier filtering issues

• Compliance requirements explained as you go

• The required groundwork for reliable business SMS

See how your emails perform. Every campaign now tracks opens, clicks, and engagement, so you can tell what’s resonating with guests and refine your messaging based on real results.

• Open, click, and engagement tracking per email

• Compare performance across campaigns

• Learn which subject lines and content work

• Data to improve your next send

Bring Yada notifications into Slack. Connect your workspace to get guest and opportunity alerts in the Slack channels your team already lives in, so nothing important waits unseen in another tab.

• Route guest and opportunity notifications to Slack

• Choose which channels receive alerts

• Keep your team in the loop where they already work

• Faster response to time-sensitive moments

Calry now connects to Yada. Sync reservations, contacts, and conversations from the PMSs that Calry supports, expanding the range of systems that can feed guest data straight into Yada.

• Connect Calry to sync reservations and contacts

• Brings guest conversations into Yada

• Widens PMS coverage through Calry’s network

• Keeps your guest data current automatically

Your availability and bookings stay accurate in real time. Calendar sync now runs on Guesty and Hostaway webhooks, so reservations and availability update the moment they change in your PMS — no lag, no stale data.

• Real-time sync via Guesty and Hostaway webhooks

• Availability and bookings update instantly

• Fewer mismatches between Yada and your PMS

• A dependable foundation for timing-sensitive outreach

Signals scans your reservations and guest history to surface high-value outreach moments you’d otherwise miss, then drafts the message for you. Instead of guessing who to contact, you get a prioritized, ready-to-send queue.

• Spots gap nights, win-backs, and repeat-booking moments automatically

• One-tap approve-and-send from a clickable calendar

• Each opportunity ships with an AI-drafted message tailored to the guest

• Sends over SMS or email, whichever the guest is reachable on

Building audiences is now faster and friendlier. The redesigned list builder adds rolling date ranges — like “stayed in the last 90 days” — and clearer filters, so you can assemble the exact segment you want without wrestling with the tool.

• Rolling, relative date ranges that stay current

• Clearer, easier-to-combine filters

• Build precise guest segments in fewer clicks

• Lists that update themselves as guests qualify

Yada automatically holds outbound texts that would land during a guest’s overnight hours and releases them at an appropriate time — so you never have to think about time zones or risk a 2 a.m. message.

• Time-based sending windows applied automatically to SMS

• Respects each guest’s local time

• Protects both your sender reputation and the guest experience

• Peace of mind that campaigns won’t message at the wrong hour

Never start a campaign from a blank page. Save any email as a reusable template and clone it for your next send, so your best-performing layouts and copy are always a click away.

• Save and reuse email templates

• Clone a template to start a new campaign instantly

• Keep proven layouts and messaging on hand

• Faster, more consistent campaign creation

Text your guests without ever leaving Yada. Two-way SMS is built in and powered by Twilio, so you can send and receive messages natively — every text lives in Yada right next to the rest of the guest’s history.

• Native send and receive, powered by Twilio

• Messages live inside Yada, not a separate app

• Full conversation history per guest

• The base layer for campaigns, journeys, and signals

Lodgify now connects to Yada. Link your account to sync properties, reservations, and guests, so Lodgify operators can run Yada’s marketing and messaging on top of their existing PMS.

• One-time connection to your Lodgify account

• Syncs properties, reservations, and guest contacts

• Keeps guest data current automatically

• Adds Lodgify to Yada’s supported PMSs

Go from idea to draft in seconds. The AI marketing assistant generates ready-to-send SMS and email copy for your campaigns, giving you a strong starting point you can tweak instead of writing from scratch.

• Generates SMS and email drafts on demand

• Ready to send or refine to taste

• Overcomes the blank-page problem

• Keeps your campaigns moving faster

Turn one-time guests into repeat bookers with a built-in loyalty program. Guests earn points for stays and actions and track their balance and perks in a branded guest portal — no third-party tool required.

• A points-and-perks program managed entirely inside Yada

• A branded guest portal consistent with your other guest touchpoints

• The foundation for rewards, tiers, and redemptions

• Built to keep guests coming back direct