The State of STR Marketing: a benchmark for your direct-booking strategy
A practical look at how short-term rental operators are building more direct and repeat revenue. Use the report to compare your approach, understand the gaps, and find ideas worth testing in your own portfolio.
Free report
What you can take back to your team
Benchmarks, patterns, and practical plays drawn from operators working to grow their direct channel.
Benchmark yourself
See how you compare
Find out where your direct-booking rate stands versus the operators pulling ahead.
Built from real data
Grounded in operator results
Drawn from real campaigns and outcomes across the Yada operator base.
Customer results
Results from real portfolios
Bookings confirmed after Yada outreach, with the details behind each number.
